CalculatorSG

Advertise with CalculatorSG

CalculatorSG reaches Singaporeans at the moment they are actively planning a financial decision — buying a home, choosing a car, reviewing insurance, or planning retirement. That intent is rare and valuable.

Our Audience

Focus

100% Singapore

Audience

Residents & PRs

Intent

High — mid-decision

Top categories

Property, CPF, Cars, Tax

Users come to CalculatorSG with a specific question — "how much can I borrow?", "what is my road tax?", "how much ABSD will I pay?" They are not casually browsing. They are mid-decision. That makes our audience highly relevant for financial services, property, automotive, and insurance advertisers.

Advertising Options

Display Advertising

Self-serve via AdSense

Banner and sidebar placements across our calculator pages. Served via Google AdSense with category targeting — reach users mid-calculation when purchase intent is highest.

Calculator Sponsorship

Direct partnership

Sponsor a specific calculator that matches your product — e.g., a bank sponsoring our Home Loan Calculator, an insurer sponsoring the EV Insurance Calculator, or a brokerage sponsoring the Compound Interest Calculator.

Sponsored Guide / Content

Direct partnership

Commission a branded guide or comparison article that lives permanently on CalculatorSG. Ideal for financial products, insurance plans, or brokerage platforms wanting long-form SEO presence.

Category Featured Listing

Direct partnership

Featured placement at the top of a hub page — Loans, Property, Insurance, or Investment. Your product card is shown first to users browsing that category.

Who Advertises Here

  • Banks and mortgage brokers — home loan, car loan, personal loan pages
  • Property developers and agencies — ABSD, stamp duty, affordability calculators
  • Car dealers and EV brands — COE, EV road tax, EV insurance, TCO calculators
  • Insurance companies — EV insurance, term life, MediShield, CI calculators
  • Brokerages and robo-advisors — investment, compound interest, CAGR, SSB calculators
  • HR and payroll platforms — salary, CPF, annual leave, retrenchment calculators

Get in Touch

Email us with your product, target calculator or category, and estimated budget. We will respond within 2 business days with a media pack and rates.

hello@calculatorsg.com

Use subject line: Advertise with CalculatorSG

All sponsored content is clearly labelled. CalculatorSG does not accept advertising that conflicts with our editorial independence on calculator accuracy and data sourcing. Learn more about us →